AI is rapidly influencing how we think about content, messaging, efficiency, and 
scale, yet, it can still feel overwhelming or unclear.  

Guided by thoughtful discussion, we’ll explore how AI is showing up in healthcare 
marketing and communications today, what’s working, what’s not, and what questions 
we should be asking as leaders. The focus will be on mindset, decision-making, and 
responsible adoption of AI. 

No AI experience or expertise is expected. Participants are encouraged to bring curiosity, questions, and real-world scenarios as we collectively build clarity and confidence around AI’s role in our work. 

*Participants must work in Marketing or Communications Roles to participate in this M

*We kindly remind you that each member may only register for one mentor circle per season. This policy is in place to ensure maximum enrollment opportunities for all members and to foster a deeper commitment and engagement within each mentor circle. Thank you.

Circle Leader:

Deandra Vigliarolo
Director of Marketing Strategy - North America, Drive Medical
PWH Board Member - Vice Chair, Summit Marketing 

Deandra is a marketing leader at the intersection of creativity, strategy, and data-driven growth, with over a decade of experience spanning B2B and DTC. At Drive Medical, she leads North American marketing strategy across brand, digital, and traditional channels, overseeing a high-performing multidisciplinary team and managing $2.5M+ in marketing spend and $2M+ in annual advertising.

With a foundation in graphic design and a BFA from New York Institute of Technology, she brings a rare blend of creative intuition and analytical rigor—bridging data and design to build scalable, performance-driven campaigns that deliver measurable revenue impact. She thrives in fast-paced environments where vision meets execution, from omnichannel strategy and creative production to martech integration and analytics.

Beyond her day-job, she serves as Vice Chair of Summit Marketing on the Professional Women in Healthcare Board of Directors, leading national marketing initiatives that drive engagement, awareness, and event success. She is passionate about mentoring teams, evolving brand storytelling, and leading with creativity, empathy, and purpose.

Outside of work, she enjoys cooking, mystery novels, female empowerment podcasts, and spending time with her dog, Cocoa, and her family—especially her nieces and nephew, who keep her life balanced and joyful.

Register Now

Mentor Circle: AI But Make It Marketing

When:

02-27-2026    3 pm - 4 pm

Location: Your computer or phone

Registration: PWH Members

Welcome User,

This is a member only event. To register, join PWH today!